1. Make the decision and stick to it
that you’re not going to try to impress anyone with your erudition
or with the size of your vocabulary. Instead, decide that you’re
going to do whatever it takes to convey to others what’s on your
mind.
2. Avoid using long, abstract, and
unfamiliar words. Choose instead to use short, concrete, and
familiar words.
3. Avoid using vogue or buzz words.
Use instead their standard, generic counterparts. So don’t say
"cool" when you really mean "impressive." Or "ripoff" when you’re
trying to get across the idea of a burglary. Or of an embezzlement.
4. Use "him" or "her" rather than
"them," and "his" or "hers" rather than "their" when dealing with a
singular, impersonal pronoun, such as "someone" or "anyone." It
makes for far less confusion and for much greater clarity.
5. Always keep in mind that although
you know what you mean by the words you use, you have no idea
of what other people mean by those same words. So always keep
an eye out for clues as to whether or not you and the other person
are in sync. Or on the same page, as that excellent metaphor goes.
You do that by checking his or her eyes, his or her facial
expression, and so on. If the eyes are glassy, or if the facial
expression is stone-like, it’s a good bet that he or she didn’t get
what you said. Or that he or she is not listening, which brings us
to the last rule.
6. Always make sure the other person
is listening. If he or she appears to be preoccupied, or is looking
in another direction, either pause until he or she looks back at you
or just stop talking. Your words are being wasted anyway.